Company Profile
Ruyi Film Entertainment provides the cinema film screening and related businesses in China and globally. The company invest and operates cinemas. It also sells food and beverages, such as popcorn, drinks, and snacks; as well as movie-related items, trendy toys, co-branded IP products, and company-developed products, as well as screen advertising including commercial advertisements; and physical advertising comprising lightbox advertisements, banner advertisements, and billboards.
It also is involved in film investment, production and distribution. Its portfolio also includes TV series investment, production, and distribution, and distributes and operates online games, as well as web games and mobile online games. Incorporated in 2005 and headquartered in Beijing, China, Ruyi Film Entertainment was formerly known as Wanda Film Holding Co., Ltd. before rebranding in April 2026.