Company Profile
Adore Beauty Group Limited operates an integrated content, marketing, and e-commerce retail platform in Australia and New Zealand. The company provides the retail of beauty and personal care products, including skin, hair, make up, accessories, and others, as well as wellness and fragrance products under various brands Beauty IQ, an editorial content platform that offers beauty news, reviews, tips, and expert how-to articles to educate the customers on purchasing decisions. The company distributes its products through online channels and retail stores. Founded in 2000, Adore Beauty is headquartered in Southbank, Australia.