Booking Holdings Inc.

Booking Holdings Inc. provides online and traditional travel and restaurant reservation services globally. The company operates several well-known brands: Booking.com for online accommodation reservations; Priceline for discount travel reservations including flights, rental cars, vacation packages, cruises, and activities; Agoda for accommodation, flight, ground transportation, and attractions; KAYAK, a meta-search service that lets consumers compare travel itineraries and prices; and OpenTable for booking online restaurant reservations and providing reservation management services to restaurants. Additionally, it offers travel-related insurance products, payment facilitation, and restaurant management services to consumers, travel service providers, and restaurants, as well as advertising services.

Booking Holdings Inc. is listed on the Nasdaq Global Select Market (NasdaqGS) under the ticker symbol BKNG. Its shares are traded in US Dollars (USD), reflecting its headquarters and primary operations in the United States. As a US-based company, its financial reporting is also in USD.

Booking Holdings Inc. operates in the Consumer Cyclical sector, specifically within the Travel Services industry. This means the company's performance is closely tied to the economic cycle, as consumer spending on travel and leisure tends to increase during periods of economic growth and decline during downturns. As a travel services provider, it facilitates online reservations for accommodations, flights, rental cars, restaurants, and other travel-related activities.

Booking Holdings Inc. is headquartered in Norwalk, Connecticut, United States. The company was founded in 1997 and was formerly known as The Priceline Group Inc. before rebranding to Booking Holdings in February 2018. It serves a global market through its portfolio of brands, including Booking.com, Priceline, Agoda, KAYAK, and OpenTable, offering travel and restaurant reservation services to consumers worldwide.

Booking Holdings generates revenue primarily through commissions and fees from travel and restaurant reservations made via its platforms. Its brands like Booking.com and Priceline earn commissions on accommodation bookings, flight reservations, rental cars, and vacation packages. Agoda similarly earns from accommodation and travel services. KAYAK generates revenue through advertising and referral fees from travel providers. OpenTable earns fees from restaurant reservations and provides reservation management software to restaurants. Additionally, the company offers travel-related insurance products, payment facilitation services, and advertising services to consumers and travel service providers.