Company Profile
Bayerische Motoren Werke Aktiengesellschaft develops, manufactures, and sells automobiles and motorcycles, spare parts, and accessories globally. Its business is organized into Automotive, Motorcycles, and Financial Services segments.
The company offers automobiles under the BMW, MINI, and Rolls-Royce brands. It also develops, manufactures, and sells scooters, and motorcycles for private use and special-purpose vehicles for operational use under the BMW Motorrad brand, as well as car rentals.
Its portfolio also includes credit financing, leasing that include insurance and service products, financing for dealership and customer deposits, vehicle fleet financing services for corporate car fleets under the Alphabet brand, and financial services for the automotive sector.
It sells its products through retail outlet, agent, and independent dealerships. Founded in 1916, Bayerische Motoren Werke Aktiengesellschaft is headquartered in Munich, Germany.