Grendene S.A.

Grendene provides the development, production, distribution, sale, and market of plastic footwear in Brazil, North America, Asia, Oceania, Europe, Central and South America, the Middle East, and Africa.

Distribution is handled through its stores, franchised stores, and e-commerce channel commercial representatives, distributors, and direct exports under the Melissa, Rider, Ipanema, Zaxy, Cartago, Grendha, Pega Forte, and Grendene Kids brands.

It also licenses the use of celebrity personalities and characters in the children's media. It also exports its products. Incorporated in 1971, Grendene is headquartered in Sobral, Brazil.