Company Profile
Nexxen International provides end-to-end and video-first platform that engages advertising campaigns for brands, agencies, media groups, and content creators globally. It offers demand side platform, which provides a self-service solution for advertisers and their agencies to plan, activate, and manage omni-channel campaigns, access to inventory, data for audience targeting, AI planning capabilities across formats, testing solutions and reporting and management.
Its portfolio also includes Data Platform, provides insights and recommendations across geographic, behavioral, consumption, and demographic data Enables advertisers and publishers to directly onboard, manage, plan, activate, and measure, with data from multiple sources to optimize performance and ROI, and Supply Side Platform, a self-service supply side platforms solution for publishers to sell their digital advertising inventory through a real-time bidding auction across screens
Including mobile devices, CTVs, streaming devices, and desktop, as well as analytics and artificial intelligence services. Its portfolio also includes Nexxen Discovery, an audience insight and activation product to o help customers create targeted segments, extend reach, and optimize campaigns real time, and Nexxen Studio, an in-house digital creative studio offers various creative solutions to tailored to needs of brands and agencies.
The company serves ad buyers, including brands and agencies, and digital publishers. The company has a strategic partnership with L2 Data to launch VoterMatch, a platform for political advertisers. Incorporated in 2007 and headquartered in Tel Aviv-Yafo, Israel, Nexxen International was formerly known as Tremor International Ltd before rebranding in January 2024.