Perion Network Ltd.

Perion Network Ltd. provides digital advertising solutions to brands, agencies, and retailers in the United States and globally. Its core offering is Perion One, a platform that delivers a seamless experience for both supply and demand side customers. The company's portfolio includes Outmax AI Agent, an AI execution agent; Buying Technologies for campaign planning and optimization; Creative Platform for automated ad unit production; Supply Technology & SODA for publisher relationships; and Supply Optimization & Demand Amplification, an AI solution that helps publishers monetize inventory. Additionally, Perion offers Search Advertising Technology, a publisher management system with analytics and performance tools, as well as search-demand management systems and monetization products that deliver algorithmic search results alongside sponsored listings.

Perion Network Ltd. is listed on the Nasdaq Global Select Market (NasdaqGS) under the ticker symbol PERI. Its shares are traded in US Dollars (USD). The company is headquartered in Tel Aviv, Israel, and its stock is accessible to investors through US exchanges, making it part of the US region for trading purposes.

Perion Network Ltd. operates in the Communication Services sector and is classified under the Internet Content & Information industry. This means the company is involved in providing digital content and information services, specifically focusing on internet-based advertising technologies and platforms. Its solutions cater to the digital advertising ecosystem, connecting advertisers with publishers and optimizing ad delivery across various formats.

Perion Network Ltd. is headquartered in Tel Aviv, Israel, and was incorporated in 1999. The company serves clients in the United States and globally, with a strong presence in the digital advertising market. Its solutions are designed for brands, agencies, and retailers worldwide, leveraging AI and automation to enhance advertising effectiveness. The company was formerly known as IncrediMail Ltd. before rebranding to Perion Network in November 2011.

Perion Network generates revenue by providing digital advertising solutions that connect advertisers with publishers. Its business model revolves around its Perion One platform, which offers tools for campaign planning, ad creation, supply management, and performance optimization. The company monetizes through fees from its Buying Technologies, Creative Platform, and Supply Technology & SODA offerings. Additionally, its Search Advertising Technology and monetization products deliver algorithmic search results alongside sponsored listings, generating income from advertising placements. The AI-driven solutions, such as Outmax AI Agent and Supply Optimization & Demand Amplification, help clients improve ad targeting and inventory monetization, further driving revenue.